Published 14 May 2025

Airbus on navigating digital transformation

Interview with Chris Morris

The Manufacturer Editor Joe Bush speaks to Chris Morris of Airbus Defence & Space about how digital technology is being integrated with existing systems and how data is influencing decision making and enabling the company to extract real value.

“We’re not just digitising for the sake of it, it’s about putting the right data in the right hands at the right time, so people can make smarter, faster decisions across engineering, production and supply chain.”

— Chris Morris, Airbus Defence & Space

Chris Morris offers a grounded, real-world view of what digital transformation looks like within a complex, high-stakes manufacturing environment like Airbus Defence & Space. His insights highlight that transformation is not just about adopting new technologies, but about aligning people, data, and processes in a meaningful way.

Join Chris as he leads a roundtable discussion at this year’s Manufacturing Digitalisation Summit.

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